How can this site be so cheap?

Http://www.electronics-emporium.com/products/Nikon-D7000-16.2MP-DX%252dFormat-CMOS-Digital-SLR-with-3.0%252dInch-LCD-%28Body-Only%29-%252d%252d-1YO0042K9YP499.html

i'm looking at buying a nikon d7000 and here it is only around 863 but retail is like 1299?
is this to good to be true?

Probably… Most of the cameras were probably hijacked odd a truck or something

If youre doubtful of any site, check them out on BBB.org

Http://fraudwatchers.org/forums/showthread.php?t=51781

All sellers should be checked at http://www.resellerratings.com

The store you reference has 1 review over the last 6 months and received a rating of 2.5.

In comparison:

BH - http://www.bhphotovideo.com/...ovideo.com - has a score of 9.64 out of 10 over the last 6 months.

Adorama - http://www.adorama.com/...dorama.com - has a score of 9.61 out of 10 over the last 6 months.

KE - http://www.keh.com - has a score of 9.63 out of 10 over the last 6 months.

Usually sellers like electronics-emporium use bait and switch tactics or strip all the accessories that come with the camera out of the box and then sell them at an inflated price. Also, they often sell gray market goods which means the warranty is only good in the country where they bought it. So if electronics-emporium buys cameras in Hong Kong and sells them in the USA the warranty will only be honored in Hong Kong.

So my suggestion is to buy from B&H, Adorama or KEH.

If the prices are too cheap, it's probably not true. Be careful in online shopping.